GUARANTEE 01 · THE BOUNDARY
Enabled existing-campaign actions run inside your boundary
Spending money is a button only you can press. Not a setting to find — the rule the whole product is built on.
WHY INHOUSE MARKETING
● Every claim on this page is checkableYou shouldn't have to trust
your marketer. You should be able to check.
Most owners we meet have been burned — the glossy report, the retainer that bought a mystery, the account they didn't own. Inhouse Marketing is built the other way around: Google Ads watched every week, enabled existing-campaign actions may run autonomously inside the classes and caps you approve, and new campaign builds, launches, or anything outside that boundary require your approval.
Ada and the team are AI — built and supervised by humans in Perth, and always disclosed.
Three guarantees.
Not policies — how it's built.
A promise can be broken by a busy quarter. These three can't — they're the structure of the product, the same for every client, whichever scope.
GUARANTEE 02 · THE RECORD
Every action lands on your record — misses too
Everything the team does lands here as it happens — the misses included. Nobody gets to write their own report card.
GUARANTEE 03 · THE WAY BACK
Everything is undoable
Every change saves the old setting first. Change your mind and one click puts it back — no ticket, no phone call.
The same three rules, whichever scopeRunning costs are billed at cost — no margin on your ad spendYour accounts and history stay yours
Ask us for a bad month.
Any marketer can show you their best month. The test is whether they'll show you the other one — here's ours, straight from the sample café's record.
OCTOBER · SAMPLE CAFÉSEALED RECORD
Spring lunch campaign
Finished behind September. The new lunch ad didn't bring the bookings we expected — and there's no way to dress that up, because the record won't let us.
#241 · WHAT CHANGED NEXT
Budget moved to the search that already books lunches. The fix is on the record — and so is the miss, permanently.
Your other three options, honestly.
An agency, your own evenings, or a freelancer — each can work. Here's a month with each, told straight, with Inhouse Marketing held constant underneath so you can judge for yourself.
A MONTH WITH AN AGENCYTYPICAL · ILLUSTRATIVE
THE BILLAgency prices and contract terms vary. Read the scope, ownership terms and exit conditions before signing.check the scope
WHAT YOU SEEA report at the end of the month — written by the same people it grades.their version
WHO DOES ITConfirm who will work on the account and who approves changes.ask directly
IF YOU LEAVEConfirm in writing that the ad account and its history remain yours.keep ownership
A MONTH DOING IT YOURSELFTHE HONEST VERSION
THE BILLFree — except it costs your evenings. Call it eight hours a week you don't have.your nights
WHAT YOU SEEEverything. You did it — that's the one thing doing it yourself gets right.full view
WHO DOES ITYou do — after close, in the hours your business and family need you most.you, tired
IF YOU STOPNothing runs. The marketing pauses the same week life gets busy.it all stops
A MONTH WITH A FREELANCERTYPICAL · ILLUSTRATIVE
THE BILLFreelancer prices and availability vary. Confirm the scope, response time and account-ownership terms.one person's hours
WHAT YOU SEEWhat they send you, when they send it.their summary
WHO DOES ITOne person. Sick, on holidays or booked out — your marketing waits with them.single thread
IF YOU LEAVEThe handover is whatever their notes say it is.depends on notes
THE SAME MONTH WITH INHOUSE MARKETING — CONSTANT, WHICHEVER TAB YOU PICK
THE BILL
A$3,000 setup · A$1,000/month · 3-month minimum, then 30 days' notice
WHAT YOU SEE
everything, as it happens — the record is the report
WHO DOES IT
the team you see — disclosed AI, supervised in Perth
IF YOU LEAVE
you keep it all — it's your account
Agency and freelancer figures are illustrative — terms vary. Our numbers are the real service terms.
PROOF · TOUCH IT YOURSELF
Don't take this page's word for it.
This is a working piece of the client dashboard, running on a sample café. The buttons do what they say: approve the proposal, see it land on the record, then put it back. That's all three guarantees, used by you, in about ten seconds.
WHAT IT MEANS FOR YOU
Checking isn't a skill you need to learn. If you can press two buttons, you can audit your own marketing — that's the whole design.
FROM THE DASHBOARD · SAMPLE CAFÉREAL BUTTONS
G
Move budget to the search that matches high-tea intent
The sample account shows stronger high-tea intent in one search group. I'd like to move budget across, inside the limit you set.
EXPECTEDNo result promised
COSTno new money — the same dollars, aimed better
YOUR CAPstays at $52/day — only you can raise it
✓
217 ENTRIES SEALED BEFORE THIS ONE
Sample data only — nothing here touches a real account.
What we can't promise.
Anyone promising you growth is selling certainty they don't have. Here's the honest version, in writing.
A CLAIM YOU WON'T HEAR HERECROSSED OUT, ON PURPOSE
“Guaranteed growth.”
WHAT WE CAN PROMISE
Some months will miss — you've seen ours above. What can't happen is a mystery: every decision, every dollar and every miss lands on your record. Enabled existing-campaign actions run inside approved classes and caps; new campaign builds, launches, and anything outside that boundary require your approval.
IF SOMEONE PROMISES YOU GROWTH, ASK THEM FOR THEIR BAD MONTH
STILL UNSURE? THE FIRST STEP IS
A$3,000
Setup once — every base workflow built and installed for you. The retainer of A$1,000 a month starts when the agent goes live, on a three-month minimum term. Your accounts and history stay yours.
3-month minimum termYour accounts stay yoursEvery dollar on the record
● Fair questions
The honest FAQ.
The questions sceptics actually ask — answered without the spin.
Isn't this just an agency with AI doing the work?
The difference is that we build and run the system rather than sell you a report. It's a service — a three-month minimum term, then 30 days' notice — and every action lands on a record you can read. An agency asks you to trust their report; here the record is written as the work happens, misses included, and it can't be tidied afterwards.
How do I know the results are real?
Public examples use fictional sample data and are not client results. Your real Google Ads reporting comes from your own connected account, where you can check the source.
What happens when the team gets it wrong?
The miss goes on the record like everything else — dated, sealed, with what changes next. And because every change saves the old setting first, a wrong call is one click from undone. Your caps mean even a bad week can't spend past the line you set.
What does it cost?
Setup is A$3,000 (A$5,000 for the wider scope), then a monthly retainer of A$1,000 (A$1,500 for the wider scope) with a three-month minimum term. Running costs — cell hosting and AI model use — are billed at cost on top. You're paying for the system we build and run, not a sales team and an office.
Could the team change things without my yes?
Enabled existing-campaign actions may run autonomously inside the classes and caps you set. New campaign builds, launches, and anything outside that boundary require your approval, and every change is recorded.
Is there a lock-in contract?
Three-month minimum term, then 30 days' notice — and because the work happens inside your own accounts, leaving means keeping the ad account, the audiences, the history and the record. No hostage accounts, no starting from scratch.
Who's the human when something goes wrong?
The team is built and supervised by the humans at Inhouse Marketing in Perth. A miss lands in your trust log — it can't be deleted — and "talk to a human" is always on the table: phone, email, or a call-back from the person responsible, not a chatbot loop.
Give your business
a marketing team.
Fifteen minutes, live on your own numbers — connect your account (read-only, your permission first) and Ada does the reading before the call. Three-month minimum term, no pitch deck.